Oct 18, 2010

The Screen Actors Guild Awards® has been honored for the second consecutive year with the Environmental Media Association (EMA)’s Green Seal, recognizing a production’s outstanding efforts to implement sustainable initiatives and promote environmental awareness. The EMA Green Seal was presented for the green practices of the 16th Annual Screen Actors Guild Awards® at the 20th Annual EMA Awards on Saturday, Oct. 16, at Warner Brothers Studios.

The Environmental Media Association along with its partner, Green Seal, created the EMA Green Seal Program to simultaneously promote sustainable production methods and provide recognition for those in the entertainment industry who’ve made strides in incorporating such practices. The Program includes film and television productions as well as award shows and galas. The Program’s criteria cover all facets of a production and provide a practical and comprehensive guide to environmentally responsible filmmaking and event planning. In each area of focus, the criteria include specific environmental actions in order to help producers focus their greening efforts. The EMA Green Seal Program is designed to be flexible enough that any production can potentially qualify, regardless of budget or size. The Program is based on a self-assessment by the production company on how well it complies with the Program criteria developed by EMA and Green Seal.

In recognizing the SAG Awards® as a Green Seal honoree, the EMA stated: “Congratulations to SAG and Jeff Margolis Productions for their ongoing efforts to green the prestigious SAG Awards for the 2nd year in a row. They built upon their environmental program from 2009 - which included a comprehensive recycling and composting program, local and organic menu, reused stage components and red carpets, and sustainable procurement - with additional initiatives like red carpet hybrid service, a no-idling zone around the Shrine Auditorium, and green crew gift. SAG’s dedication to reducing the Awards’ environmental footprint has allowed them to achieve a nearly zero-waste event. In addition, SAG has limited production printing and is using double-sided printing wherever possible. SAG is also committed to greening their headquarters in Los Angeles and has embarked on a progressive program to reduce the environmental footprint of the organization’s office operations.”

SAG Awards executives recognized by EMA for spearheading the production’s environmental efforts were Kathy Connell, Producer; Mick McCullough, Supervising Producer; Benn Fleishman, Executive in Charge of Production; Jon Brockett, Awards Coordinating Producer; Chris Carr, Production Manager and Carrie White, Publicity Manager.

The SAG Awards intends to continue and expand its green practices during this year’s 17th Annual Screen Actors Guild Awards, which will be simulcast live on TNT and TBS on Sunday, Jan. 30, 2011. Nominations will be announced Thursday, Dec. 16, 2010, telecast live on TNT and webcast on tnt.tv and tbs.com. 

The 17th Annual Screen Actors Guild Awards will be produced by Jeff Margolis Productions in association with Screen Actors Guild Awards®, LLC. Jeff Margolis is the executive producer and director. Kathy Connell is the producer. JoBeth Williams, Daryl Anderson, Scott Bakula, Shelley Fabares and Paul Napier are producers for SAG. Gloria Fujita O’Brien and Mick McCullough are supervising producers. Benn Fleishman is executive in charge of production. Rosalind Jarrett is executive in charge of publicity.  Jon Brockett is awards coordinating producer. For additional information visit www.sagawards.org.

The Environmental Media Association (EMA) is a Non-Profit 501(c)3 Organization founded in 1989 by Cindy and Alan Horn and Lyn and Norman Lear. EMA is dedicated to harnessing the power of celebrity and the media to promote sustainable lifestyles and believes through positive role modeling the entertainment community can inspire consumers to take action. The organization has grown into a diverse group of industry professionals from film, television and music dedicated to the mission of promoting environmental awareness through the entertainment business and the media. EMA serves as a valuable link between the entertainment industry and the environmental community. For more information visit www.ema-online.org.

# # #